Wednesday, April 25, 2012

Market Analysis and Promotion Workshop in July


July 7ABCs of Market Analysis and Promotion, with Shirley Raye Redmond

Writing a book can be tough.  Convincing a New York editor to buy it is tougher.  Selling 100,000 copies is tougher still.  The workshop introduces students to the intricacies of market analysis and dispels well-circulated myths about successful book promotion.  Using hands-on exercises and discussion topics, Redmond shows participants how to develop a marketing plan that will convince an editor to publish their book and how to sell more than 100,000 copies of that book without hiring a publicist.

Shirley Raye Redmond is an award-winning fiction and nonfiction writer and frequent conference and workshop presenter.  She has taught a variety of writing and literature courses at the University of New Mexico–Los Alamos campus, WORDHARVEST Writers Workshops, and the Tony Hillerman Writers Conference. As the author of more than two dozen books and more than 400 articles, Redmond learned the intricacies of marketing and promoting from the ground up and uses them very successfully to promote her own work.  Visit her website

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